Add a favicon
Your favicon serves as an identifier that appears on the search bar of your website, allowing users to easily recognize your page on their computer screens. It is a small but important detail that can make your website stand out and create a cohesive branding experience for your visitors.
Add a social sharing image
On the other hand, social share images are visuals that are visible to the public when your website or pages are shared, such as on various social media platforms. These images can greatly impact the click-through rate and engagement of your shared content, making it an essential aspect of your website's online presence.
The great thing about social share images is that you can have unique ones for every page and funnel step on your website. This allows you to tailor your visuals to the specific content and message of each page, making it more appealing and shareable to your audience.
In cases where no specific image is designated, the global sharing image will be utilized.
However, our top recommendation is to generate individual images for each page to provide an easy and clear understanding of the content. This not only makes your website more visually appealing but also helps in creating a consistent and professional image for your brand.